Mobile Marketing And The Mobile Wallet
You’ve heard the word “M-Commerce” and you’ve probably come to understand that it is well on it’s way to being THE billion dollar industry. Why? This video explains that while most people in the world do not have credit cards almost EVERYONE has a mobile phone which functions as a sort of wallet. Money and ads in the same device? That’s marketing power.
[youtube=http://www.youtube.com/watch?v=QtpTTpgpELg&w=560&h=315]
I know a lot of people that store EVERYTHING on their phone and do EVERYTHING on it. It is way more scarier to lose a phone these days then your wallet. YIKES!