Make Online Shopping Easy for Your Customers
Your customers are more likely to purchase from your site if you make sure your website is quick and easy to use. Follow these tips to keep your customers happy:
Mobile Commerce is important! Making sure your company’s information is easily accessible on mobile devices can make a huge impact on your sales. “Purchases made using a smartphone or tablet rose 48% year-over-year (YoY) in the second quarter, to about $8 billion.”
Make It Easy for customers to make purchases from your company. Responsive website design and easy to navigate websites make online shopping a walk in the park. Customers will feel more comfortable buying from your site if it’s safe and easy.
Post Daily content so that you are constantly interacting with your customers. The more your presence is felt the more your customers will feel that you are accessible.
Fast websites improve your customers’ interaction with your site. If it takes forever for your website pages to upload because they are bogged down with too many large images, videos, etc., your customers will take their business elsewhere.
Appeal to a Global Audience while still appealing to your local customers. Many websites are written to a specific audience. But, if you use language that appeals to a wider audience, you will reach more customers. Make it sound easy for your customers (no matter where they are) to use your product. This could be as simple as including a product review from a customer in another country.