Author: Karen Schmidt

How Price Matching Can Win Customers For Your Ecommerce Site

How Price Matching Can Win Customers For Your Ecommerce Site

Hopping from store to store and from website to website to compare prices is so prevalent it’s practically an American sport. In survey after survey, consumers report that they shop online looking for the...

4 Security Risks To Your Ecommerce Site and How to Fix Them

4 Security Risks To Your Ecommerce Site and How to Fix Them

Alarming newspaper and industry reports show that no one, including small businesses, is immune from a potential data security breach. According to a 2013 survey by National Small Business Association, half of all small...

How Live Chat Can Increase Conversions for Your Ecommerce Site

Rhino Support or Zendesk: What’s the Best Choice for Your Ecommerce Site?

If you’ve been doing research into your live chat options, you may have be wondering what the differences are between Rhino Support and Zen Desk. We’ve got the lowdown here on how Zen Desk stacks up against...

The Biggest Threat to Your Ecommerce Business: New Report

The Biggest Threat To Your Ecommerce Business: New Report

In a new survey, organizations around the globe say cyber attacks and data breaches are the biggest threat to their business. 760 small and medium businesses based in 72 countries worldwide were surveyed in The 2015 BCI...

6 Ecommerce Sites Started By Celebrities

Ecommerce trend watchers reported years ago that the next big influencer in ecommerce would be celebrities, and the new online stores started by the rich and famous cropping up has proven it to be...

The Guardian

3 Takeaways From the TalkTalk Data Breach

British Telecom company TalkTalk’s October 2015 data breach was only one of many hitting consumers and the corporate world recently – Ashley Madison and Sony come to mind – but the lessons apply to...

Best Blogs From Online Stores: Inspiration For Your Ecommerce Blog

Best Blogs From Online Stores: Inspiration For Your Ecommerce Blog

A blog attached to your online retail store is a great way to get noticed, promote your products, boost your SEO and become a go-to authority site. These six blogs are great examples of...

3 Must-Watch Ted Talks on Cyber Security (Video)

3 Must-Watch Ted Talks on Cyber Security (Video)

If your ecommerce site doesn’t have internet security measures in place, it’s the same as leaving the front door open to a brick-and-mortar store. The thieves will just waltz right in, taking whatever they...

Amazingly Effective Ways to Promote Your Ecommerce Blog

Amazingly Effective Ways to Promote Your Ecommerce Blog

So you’ve got a great ecommerce blog with shareable content, eyecatching graphics and reader-relevant topics but don’t know where to begin to promote it? Fret no more: we’ve compiled the best how-to’s from some of the top geniuses in...

5 Ways to Keep Your Customers Coming Back For More

6 Ways to Keep Customers Coming Back For More

With so much focus sometimes put on attracting new customers, it can be easy to overlook a valuable commodity: repeat customers. According to a recent article from Linkedin, it costs six to seven times...