Category: Marketing

Building Trust & Strong Customer Relationships / Marketing / Ted Talks / Uncategorized

March 25, 2016

4 Inspiring Ted Talks on Marketing and Customer Service

Ted Talks are an invaluable resource for inspiring yet practical, down-to-earth advice from experts and gurus. We’ve pulled together a short list of four must-watch Ted Talks on marketing and customer service that are...

Blogging / Marketing

March 8, 2016

Excellent Tools For Content Marketing

Content marketing is usually a challenge. It’s not only hard to create content and find content to share, but you also have to get people to read it and talk about it. There are...

Copywriting That Will Boost Your Ecommerce Sales: A Crash Course For Novices

Improving Site Traffic / Increase Sales / Marketing / Uncategorized

February 1, 2016

Copywriting That Will Boost Your Ecommerce Sales: A Crash Course For Novices

Copy can be the difference between making a little money or striking it rich. It is everything. Seriously? Absolutely. And here’s why: There is a massive difference between writing well, and writing effective copy...

Stellar Valentine's Day Marketing Ideas for Ecommerce

Holiday shopping / Increase Sales / Marketing / Uncategorized / Valentine's Day 2016

January 16, 2016

Stellar Valentine’s Day Marketing Ideas for Ecommerce

Valentine’s Day netted more than $19 billion in sales last year, with a significant portion of that figure coming from ecommerce. On average American men spend about $130 on gifts for their Valentine; woman...

50+ Creative Black Friday Email Campaign Ideas

Black Friday / Black Friday 2015 / Cyber Monday / Cyber Monday 2015 / Holiday 2015 / Holiday shopping / Marketing / Uncategorized

November 23, 2015

50+ Creative Black Friday and Holiday Email Campaign Ideas

Black Friday is expected to be bigger than ever this year, raking in an estimated $2.7 billion in sales. Email marketing is a powerful way to harness your selling power and promote your ecommerce...

Infographic: How One Retailer Increased Reviews and Traffic with Shopper Approved (Case Study)

conversions / Improving Site Traffic / Increase Sales / Marketing / Ratings and reviews / Shopper Approved / Uncategorized

November 6, 2015

Case Study: How One Retailer Increased Reviews and Traffic with Shopper Approved (Infographic)

Case Study: How One Retailer Increased Reviews and Traffic with Shopper Approved Roberts Camera, a photographic specialty reseller, came to Shopper Approved to enhance their SEO efforts to increase traffic and because they...

7 Resources for Halloween Ecommerce Planning

eCommerce / ecommerce news / Halloween / Holiday 2015 / Holiday shopping / Marketing

October 21, 2015

7 Resources for Halloween Ecommerce Planning

Halloween sales this year are expected to reach nearly $7 billion, with 157 Americans celebrating the holiday in 2015. You might already have your Halloween strategy mapped out for this year, but here are a...

Facebook Launches New Ecommerce Features

eCommerce / ecommerce news / Facebook / Facebook ecommerce / Facebook shopping / Marketing / social media

October 14, 2015

Facebook Testing New Ecommerce Features

Facebook is testing a shopping tab in the hopes to overtake the mobile ecommerce market. Everything you need to know about Facebook’s foray into ecommerce – and what it could mean for your site. ...

How to do Keyword Research: 6 Great Resources

Improving Site Traffic / Keyword Research / Marketing / SEO / Uncategorized

September 15, 2015

How to do Keyword Research: 6 Great Resources

Keyword research: a necessary tool in any website owner’s or content creator’s arsenal. Learning the ins and outs can of keyword research can be a bit daunting to the uninitiated, however. So we’ve gathered...

Marketing / social media / Twitter / Uncategorized

September 1, 2015

12 Ecommerce Experts to Follow on Twitter

Expert advice is a great way to keep on top of trends, tips and tricks in all things ecommerce. If you’re looking for ecommerce experts to follow on Twitter, we’ve compiled a list of the top 12...