Category: Marketing

6 Podcasts to Help Grow Your Ecommerce Biz

Just like blog posts, podcasts are great for getting tips, tricks and advice from industry experts. These 6 podcasts are great for listening to while you’re traveling, running errands or just can’t bear to...

5 Awesome Explainer Videos to Spark Inspiration

Explainer videos are a must for any website, especially if your company is new, or if you have a product or service that isn’t easily understood. If  you don’t know where to start or just need...

Ecommerce trends for 2015

Ecommerce, once an afterthought by big brick-and-mortar stores, is booming, with holiday sales this year reaching record levels. There’s no doubt ecommerce is not only here to stay, but in some cases is rapidly...

7 Ways To Increase Traffic For Cyber Monday Illustrated With Cute Animals

So, you have a great website, great products, and some great discounts for Cyber Monday! Awesome. But, if no one visits your wonderful website, no one will know just how fabulous your discounts are....

Avoid Black Friday Catastrophe with Tips From These Resources

Black Friday, the biggest shopping event of the year, is just weeks away. Holiday sales have traditionally accounted for up to 40 percent of a store’s annual sales, according to a recent article from...

5 Great Articles about Product Marketing to Check out This Week

“5 Ways to Add Personality to Your Product Descriptions” – You’ve set up your online store and created your pay-per-click and product listing ads.  How do you get your targeted traffic to buy select...

Great Business Resources To Check Out This Week By Harper Roark

1. “8 Steps to Effective Content for Social Media” – If we want to convert new contacts into new customers, we cannot merely create informative content about our brand.  We must also engage our...

A Fresh Look at Using Story for Branding: A Review of Chase Reeves’ Podcast On Fizzle.co By Harper Roark

The concept of using story for brand building is certainly not a new one, but once in awhile I come across a marketing professional who can really bring the concept to life in a...

Article Roundup: The Best Business Articles This Week By Harper Roark

1. “5 Things Entrepreneurs Need to Know About the Changing Workplace” – One of the best ways to make sure you are staying connected to your customers and employees is to constantly monitor trends...

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