Tagged website security

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logo-4tell

Trust Guard Partners with 4-Tell to Increase Conversion for Ecommerce Retailers

Bringing Enterprise-level Tools to All eCommerce Retailers

Personalized product recommendations company 4-Tell has announced today that they will be partnering with website security and verification company, Trust Guard.

4-Tell says it plans to use the partnership to increase conversion for their clients, eCommerce retailers of all sizes. 4-Tell provides 1-to-1 personalization through product recommendations across all channels, including on eCommerce sites and in email. By bubbling up content of interest to shoppers, they boost revenue by 15% or greater on average.

Trust Guard boosts revenue by strengthening customer-client relationships with third-party-verification and website security products. Recent case studies report that Trust Guard’s presence on an eCommerce website boosts sales conversion significantly.

Co-Founder and CEO, Ken Levy is enthusiastic about the partnership, saying, “We’re thrilled to be partnering with Trust Guard because the union is projected to increase revenue for retailers. Boosting conversion is our #1 priority and dovetails in with Trust Guard’s objectives as well. We’re both fast, user-friendly and cost-effective. This partnership delivers more value for all of our customers.”

The partnership will provide 4-Tell and Trust Guard’s customers with the opportunity to utilize the tools of both companies for a heavily discounted price of 50% off the first month for 4-Tell’s Boost° Recommendations to all Trust Guard and Shopper Approved Merchants and Free PCI, and up to 70% off Trust Guard’s Certification Seal to 4-Tell’s customers.

“We are very excited about our partnership with 4-Tell as they share our passion for making the most of hard earned traffic.” Says, CMO, Cresta Pillsbury, Trust Guard. We are confident that this partnership will be an excellent fit, adding a great deal of value to all parties involved”.

About Trust Guard:

Trust Guard is a Website Security company with over 15 years of online sales and marketing experience. Trust Guard offers PCI Compliant Security Scanning that checks for over 45,400 vulnerabilities hackers might use to compromise websites. In addition to Website Security, Trust Guard also specializes in Privacy, and Business Verification Seals that build customer trust and loyalty, increase online sales, and improve website credibility.

When online consumers see a Trust Guard Seal, they know that the website has been scanned and verified by a reliable, trustworthy third-party. Our seals come with a certificate that is displayed when consumers click on the seal, instantly verifying the website’s credentials without leaving the site, giving them the confidence and the peace of mind to complete their purchase.

About 4-Tell:

4-Tell increases sales by 15% or greater with 1-to-1 personalization through product recommendations which bubble up items your shoppers are likely to purchase. With self-optimizing algorithms and a retailer-controlled dashboard, Boost® Recommendations become increasingly personalized with each click a shopper makes. Their Boost® Recommendations Engine provides automated personalized recommendations that work seamlessly across all channels – web, email, mobile, CRM and in-store. More than 150 merchants use 4-Tell’s Boost® products, including Columbia Sportswear, Lukie Games, Ace Tool and exOfficio.

 

          

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Who Is Spying On You? (Infographic by Jasmin @ DailyInfographic.com

I’m pretty sure that we’re all aware of computer hackers. The real shocker comes with just how easy it is for hackers to steal your information. Today’s infographic lets us regular folk know just how easy it is for our information to be tracked and potentially stolen. I have personally been guilty of being too trusting of public routers.  Since I don’t have internet at home, I’ll spend HOURS surfing the net, and getting personal things done at Mcdonalds, where the internet is free for the public to use. But not after reading today’s infographic!

It’s crazy to realize that this entire time someone could have been cyber stalking my information! I’m going to have to beef up my antivirus and keep my internet time to a minimum. Seriously, for your personal and financial safety, read today’s infographic and be protect your computer. The facts in today’s infographic are too scary to ignore! [Hotspot Shield VPN]

Hacking And Security Concerns

Anonymous

Anonymous (Photo credit: Schuilr)

Experts are warning merchants that hacking is going to continue to rise. The consequences for security negligence will be increasingly devastating,  hitting both small and large business’ financially. Nearly nine out of ten websites have significant security vulnerabilities, according to statistics. 86.7% of all PCI scans of clients failed with one or more vulnerabilities. And what about all of the business’ who opt out of the service despite the fact that PCI Scanning is required by business’ who process credit cards. PCI Scanning is effective in preventing hacking because the service actively seeks out security holes, so they can be patched before hackers enter. Website security even increases conversion rates. However, statistics prove, most websites are below security standards, and hackers are walking right into the open door. Read more